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Introduction
Robo-advisors are changing how Canadians invest, offering automation, diversification, and low fees that make building wealth easier than ever.
In this guide, we’ll compare the best robo-advisors in Canada in 2025, including Wealthsimple, Questwealth, RBC InvestEase, CI Direct, and Tangerine. You’ll learn how they work, what they cost, and which is right for your financial goals.
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What Is a Robo-Advisor?
A robo-advisor is an automated investment platform that builds and manages a diversified ETF portfolio for you.
Instead of picking individual stocks, you answer a few questions about your goals and risk tolerance, and the system invests your money accordingly.
It uses algorithms to:
- Choose and rebalance your portfolio automatically.
- Reinvest dividends.
- Optimize your risk vs return.
Why it matters: Robo-advisors typically charge 70–80% less than traditional financial advisors, making them perfect for beginners and hands-off investors.
How Robo-Advisors Work in Canada
Here’s what happens when you open an account:
- You answer a short questionnaire about your goals, risk tolerance, and time horizon.
- The platform builds a custom ETF portfolio (usually 5–10 ETFs).
- It automatically rebalances and reinvests dividends for you.
- You can hold investments inside your TFSA, RRSP, FHSA, or taxable account.
Learn more about these accounts: TFSA vs RRSP vs FHSA: Which Is Best for You in 2025
Top Robo-Advisors in Canada (2025)
🥇 Wealthsimple Invest — Best Overall
Wealthsimple remains Canada’s largest and most popular robo-advisor.
- Fees: 0.40–0.50% (ETFs included)
- Minimum: $0
- Features: SRI and Halal portfolios, automated rebalancing, and a clean mobile app.
- Bonus: Cash welcome offers for new users.
🥈 Questwealth Portfolios — Best for Low Fees
Offered by Questrade, Questwealth is ideal for cost-conscious investors.
- Fees: 0.20–0.25%, among the lowest in Canada.
- Minimum: $1,000.
- Features: Actively rebalanced portfolios, great long-term performance.
Why it stands out: Lower management fees mean more of your returns stay in your pocket.
🥉 RBC InvestEase — Best for Bank Integration
Perfect for investors who already bank with RBC.
- Fees: 0.50%
- Minimum: $0
- Features: Automatic ETF investing directly through your online banking.
Simple, convenient, and trusted, ideal for those who prefer keeping all accounts in one place.
CI Direct Investing — Best for Advanced Customization
Formerly known as WealthBar, CI Direct blends automation with optional human advice.
- Fees: 0.40–0.60%
- Minimum: $1,000
- Features: Access to private investment pools for higher portfolios, financial planning support.
Great choice for investors who want flexibility without full DIY management.
Tangerine Global ETF Portfolios — Best for Simplicity
Tangerine’s robo portfolios are perfect for existing Tangerine clients.
- Fees: 0.77% (higher than average)
- Minimum: $0
- Features: Super simple setup, automatic rebalancing, and strong customer service.
Ideal for true beginners who want zero setup hassle.
Robo-Advisor Fee Comparison (2025)
| Platform | Fee | Account Minimum | Key Features |
|---|---|---|---|
| Wealthsimple Invest | 0.40–0.50% | $0 | SRI, Halal, no minimum |
| Questwealth Portfolios | 0.20–0.25% | $1,000 | Lowest fees, active rebalancing |
| RBC InvestEase | 0.50% | $0 | Bank integration |
| CI Direct Investing | 0.40–0.60% | $1,000 | Hybrid robo + advisor |
| Tangerine ETF Portfolios | 0.77% | $0 | Simple, beginner friendly |
Which Robo-Advisor Is Best for You?
Best for Beginners
Wealthsimple Invest, no minimums, user-friendly app, and great portfolios.
Best for Low-Cost Investors
Questwealth Portfolios, lowest fees = more growth long term.
Best for Bank Clients
RBC InvestEase, ideal for those already banking with RBC.
Robo-Advisors vs DIY Investing
| Robo-Advisors | DIY Investing |
|---|---|
| Automated, hands-off | Requires active management |
| Low effort | More control |
| Small annual fee | Time investment required |
| Great for beginners | Great for experienced investors |
If you want passive growth without the stress of watching markets, robo-advisors are a smart start.
Learn how to build a portfolio manually: How to Build a Diversified Portfolio in Canada (2025 Guide)
Final Thoughts
Robo-advisors make investing simple, consistent, and accessible for every Canadian.
Whether you choose Wealthsimple for simplicity or Questwealth for low fees, the key is to start. Automation beats hesitation every time.
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